When Did Mattel Partner With WWE?By Coder| September 27, 2023 Wrestling Blogs When Did Mattel Partner With WWE? In the world of professional wrestling, partnerships between companies and wrestling organizations have become a common occurrence. One such partnership that has captured the attention of fans and collectors alike is the collaboration between Mattel, the renowned toy manufacturer, and WWE (World Wrestling Entertainment). The Birth of the Partnership The partnership between Mattel and WWE was officially announced in 2009. This announcement marked a significant milestone for both companies as it brought together two giants in their respective industries. Mattel’s Expertise Mattel, with its rich history in creating high-quality toys, was seen as the perfect partner to bring WWE action figures to life. Known for their attention to detail and commitment to authenticity, Mattel quickly became a fan favorite among collectors. WWE’s Global Reach On the other hand, WWE’s global reach and massive fan base provided an ideal platform for showcasing Mattel’s creations. With millions of passionate fans around the world, WWE offered a remarkable opportunity for Mattel to showcase their action figures on a grand scale. A Match Made in Heaven The partnership between Mattel and WWE has proven to be a match made in heaven. Over the years, Mattel has released numerous series of action figures featuring WWE Superstars past and present. These figures have become highly sought after by both collectors and fans alike. Authenticity: One of the key reasons why Mattel’s WWE action figures have been so successful is their commitment to authenticity. The attention to detail is evident in every figure produced by Mattel, capturing not only the likeness but also the attire and accessories of each wrestler. Variety: Mattel has also excelled in providing a wide variety of figures to cater to the diverse tastes of WWE fans. From legends to current stars, from basic figures to highly detailed elite figures, Mattel has left no stone unturned in satisfying collectors and fans alike. Innovation: Another factor that sets Mattel’s WWE action figures apart is their constant innovation. With each new series, Mattel introduces new features and accessories that enhance the playability and collectability of their figures. A Lasting Legacy The collaboration between Mattel and WWE has had a lasting impact on the world of professional wrestling collectibles. The partnership has not only elevated the quality of WWE action figures but also raised the bar for other toy manufacturers in the industry. The success of this partnership can be seen in the countless displays of action figure collections around the world. From children reenacting epic wrestling matches to adults proudly showcasing their prized possessions, Mattel’s WWE action figures have become an integral part of wrestling fandom. Looking Ahead As we look ahead, it is clear that the partnership between Mattel and WWE will continue to thrive. With new waves of action figures being released regularly, collectors have plenty to look forward to. Furthermore, as WWE’s roster continues to expand and evolve, fans can expect Mattel to keep up with the demand by creating new and exciting figures. In conclusion, the partnership between Mattel and WWE has been a game-changer for both companies. It has brought joy to millions of fans worldwide while setting new standards for quality and innovation in professional wrestling collectibles. Whether you’re a passionate collector or simply a fan looking for a piece of your favorite wrestler, Mattel’s WWE action figures are sure to capture your imagination and bring the excitement of the ring right into your hands.
